TACKLE

Top-quality tackle for serious anglers.

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RODS

Precision-crafted fishing rods for every adventure.

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FISHING LINE

Strong, high-performance fishing line you trust.

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BAGS

Rugged, waterproof bags for every angler.

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NETS

Durable fishing nets for easy landing.

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Essential Outdoor Tools for Every Kiwi Adventurer

Essential Outdoor Tools for Every Kiwi Adventurer

Fishing Tools

Simple tools that matter. Discover 10 essential items every outdoor lover should pack—from beacon lights to knot tying kits—for safer, smarter adventures.

Fishing Gear Maintenance: How to Make Your Equipment Last Longer

Fishing Gear Maintenance: How to Make Your Equipment Last Longer

Fishing Accessories

Taking care of your fishing gear is essential for better performance and long-term durability. This guide covers simple maintenance tips to keep your rods, reels, lines, and tackle in top condition, ensuring you're always ready for your next fishing trip.

A Beginner’s Guide to Choosing the Best Fishing Lures

A Beginner’s Guide to Choosing the Best Fishing Lures

Beginner Fishing Tips

Using the right fishing lure can make all the difference when it comes to landing your next big catch. This beginner-friendly guide breaks down the different types of fishing lures, when to use them, and how to choose the best ones based on the fish you’re targeting.